BlackBerry 10 menggantikan nama BBX setelah RIM kalah dipengadilan
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RIM mengganti nama BBX menjadi BlackBerry 10 setelah kalah di pengadilan

RIM tidak jadi menggunakan nama BBX sebagai nama OS terbaru mereka dan menggantinya dengan nama “BlackBerry 10”.

BlackBerry 10 kini menjadi nama OS masa depan RIM yang pertama kali diumumkan melalui akun twitter resmi mereka @BlackBerryDev. Langkah penggantian nama “BBX” menjadi “BlackBerry 10” terpaksa dilakukan RIM setelah pengadilan Albuquerque, New Mexico di AS memutuskan bahwa RIM dilarang untuk menggunakan nama BBX.

RIM sebenarnya sudah mengetahui bahwa nama BBX telah diregister oleh BASIS, namun saat itu mereka berkilah bahwa RIM dan BASIS bukanlah kompetitor yang bersaing dengan produk serupa sehingga mereka tetap bersikukuh memaksakan penggunaan “BBX”.

BlackBerry 10 pengganti BBX

Namun BASIS sebagai pemegang trademark BBX semenjak tahun 1985 menolak anggapan tersebut dengan alasan keduanya memiliki segementasi konsumen yang sama yaitu pengguna applikasi bisnis. BASIS merasa perlu mencegah RIM supaya tidak memakai nama BBX karena kesamaan nama nantinya bisa menimbulkan kebingungan antara produk mereka dengan produk buatan RIM.

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US Federal Court Bars RIM (BlackBerry) from Using BASIS’ BBX Trademark

ALBUQUERQUE, N.M.–(BUSINESS WIRE)–The United States Federal Court in Albuquerque today granted a temporary restraining order (TRO) against Research in Motion (RIM), immediately barring RIM from using BASIS International Ltd.’s incontestable federally registered BBX trademark at RIM’s Asian DevCon on December 7-8 in Singapore.

RIM had refused BASIS’ requests to stop the infringement at the DevCon conference, which resulted in BASIS filing for the TRO.

In rejecting RIM’s arguments against the issuance of a TRO, the court found that, “The BBX mark is identical to the mark which RIM is allegedly using to present its BBX product (TRO page 8).” and “despite the fact that the two companies are not direct competitors, the parties’ respective BBX products are highly related and target the same class of consumers, that is, business application software developers (TRO page 9).” The court went on to concur with BASIS that “The alleged infringement is likely to cause customers and prospective customers to wrongly believe that the software applications created using BASIS’s development tools are only compatible with RIM’s BBX operating system (TRO page 11).”

The order described how the “Courts use a well-established four-part test to decide whether to grant injunctive relief (TRO page 7)” and concluded that “Accordingly, after considering all the factors relative to a determination of whether an injunction should be granted, the Court finds that all factors weigh in favor of BASIS (TRO page 8).”

See BASIS’ latest generation of BBX in action by running the sample restaurant tip calculator and home mortgage calculator applications from to experience BASIS’ BBX platform-independent solutions on your own smartphone or tablet.


BASIS International Ltd. is a global software company whose software developer community is a worldwide network of partners for whom the BASIS “BBx Generations” of products form the foundation for proven and reliable software solutions. Since 1985, BASIS’ mission has been to blaze a trail by producing ambitious and innovative programming languages, database products, development tools, and an application framework for their community to build upon. BASIS is committed to delivering platform independence to the server and client, including browser-based mobile clients.